We are a financial services practice providing advisory services to investors. Our financial advisors are licensed to provide financial services as authorised representatives of

Lifestyle Investment Planning Pty Ltd Australian Financial Services Licence 278361.

The licensee provides the securities dealership, compliance, research and the administrative framework within which we operate.

We are NOT a bank, stockbroker, accounting firm, solicitor, nor is it a shop front for a large bank or fund manager. No such institution holds any ownership interest in our organisation. A recent industry survey identified financial advisors linked to banks, stockbrokers and major fund managers amongst the 27% of financial advisors who prepared "poor", or "very poor" financial plans.[1] This survey revealed that 67% of those advisors recommended the products of their associated financial institution. That statistic has once again raised serious questions about the quality and objectivity of such financial advisors. Our structure and formal standards ensure that our recommendations are not influenced by institutional ownership. As a medium-sized, national financial planning group not restricted to any specific product/suppliers we fit within the category that the survey recognised as the best performers.

Our advisors are licensed authority holders for the provision of financial services and members of recognised professional bodies – either the FPA (Financial Planning Association), or CPA (Certified Practicing Accountants). Both bodies demand high levels of professional competence and conduct.

Our staff have broad business experience that gives them a unique ability to understand your specific needs. In addition to formal tertiary and industry training our consultants also have experience in retail banking, general accounting, stock broking, taxation planning, superannuation, funds funds management, small business management and management consulting. This enables them to see beyond the regular financial planning aspects and consider the "bigger picture" when servicing your needs.

We also maintain close relationships with a network of professionals providing supplementary services via referral - such as legal, accounting, insurance, personal lending, recruitment, management, mortgage and property consultants.

[1] Source: The Australian Securities and Investments Commission (ASIC) and the Australian Consumers' Association (ACA) joint survey of the quality of advice provided by financial advisors, 11 February 2003